The Dodge Viper is known for its incredible performance but slow sales have generated cause for worry among enthusiasts. Production of the supercar is scheduled to come to an end in 2017 and there isn’t any indication of a replacement supercar anytime soon. Fortunately there is hope according to Sergio Marchionne.
While the Dodge Viper generally doesn’t sell more than 1,000 units a year, it’s a legend and well-known model on the Dodge lineup. That gives reason to believe that Dodge won’t want to cut it permanently.
Instead of its specialized production line at the Conner Avenue Assembly plant in Detroit, a new Dodge Viper could share a platform and production line with other models.
“Given the architectural development within the brand, there is a possibility that a new version of the Viper may surface,” said Sergio Marchionne, CEO of Fiat Chrysler Automobiles. “Whether it will surface in time [to replace the current car] is unclear to me.”
If a new Dodge Viper could share a platform and production lines with other Fiat Chrysler models, like the new Maserati sports car, the supercar could rise from the ashes.
For now, we can expect the Dodge Viper to bid farewell to the rest of the lineup come 2017.
We here at Coronet Dodge have our fingers crossed for a new Dodge Viper in the near future!